Marcato Celebrates 11 Years in Event Operations

September 26, 2019

We are celebrating 11 years in the live event industry! From a simple idea thought up in the back of a tour van, to now helping over 300 live events and festivals worldwide streamline their event operations, it’s been an incredible journey. To celebrate, we’re recapping some highlights from the past year. 

Of course, one of the most exciting things to happen this year was the acquisition of our solution by the industry-leading live event technology company, Patron Technology! General Manager Natasha Hillier shared, “Joining the Patron Technology family has meant that we have access to 350+ colleagues and their ideas and expertise in the live event industry.” She continued, “It has also meant integrating with other world-class event technology products, including ticketing, engagement, and mobile app solutions. This has helped expand our reach to even more event organizers worldwide!” 

Another huge highlight was the addition of some big names to our client roster! Among them, ReedPOP, the incredible group bringing fans events like New York Comic Con, C2E2, PAX, Star Wars Celebration, and more! We’ve also newly partnered with Intersect by AWS, and Roskilde Festival, one of the largest music festivals in Europe. “We’re thrilled to welcome these, and many more awesome events to the ever-growing Marcato family,” Hillier said.

It’s always a joy getting to see our solution in action, so we would be remiss not to mention being on-site at many different client events in our highlight reel. One of the largest events we attended this year was OpenAir St.Gallen in June. They use our solution to mass-manage the details of over 8000+ volunteers plus thousands more production staff. We were also fortunate enough to be on-site at Bonnaroo and most recently, Keystone Comic Con, where we provided support for on-site credentialing and content management, respectively!

Looking ahead, Hillier remarked, “The future is bright!” As live events continue to innovate, making every year a bigger and better experience for their attendees, we’ll innovate alongside them, expanding our functionality to help streamline the backend management of these events. From all of us here at Marcato and Patron Technology, thanks for making the last 11 years such an incredible ride. Here’s to another trip around the sun!

Interested in learning more about how we can help you streamline your event operations? Request a demo today!

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